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How To Pick a Legitimate Home Business Opportunity

You’ve seen the emails, the offers, the promises and the claims. Everyone it seems has a way to help you make money online.

But how do you know who you can trust? How do you know what system works? How do you protect yourself?

The fact is that you CAN earn money online from legitimate sources, here’s what to look for when picking an online business opportunity.

Products or Services with actual value

Many companies including large companies like Amazon and ClickBank offer what is known as an Affiliate marketing program, or sometimes called a Reseller program. This allows you to promote a company’s products or services and earn a commission when a sale is made through your website link. The key in knowing what is legitimate is to be sure you are actually promoting a real product, or a digital product, or an actually service. Beware of selling anything that seems without substance, and has no real market value. An example of something suspect would be getting paid to recruit people into a program who have not paid any money to do so. All business online and off works when there is an exchange of money for a product or service. Pyramid schemes exist online and off and are an example of focus on recruitment into a program rather then the sale of an actual product. In the case of a pyramid scheme, and example is someone paying to join a program but receives no product or service of REAL value in return. In short, make sure that you are actually selling something of value.

Customer Service and Support

Legitimate companies that sell actual products and services will support or service what they sell. In other words, good companies will have a Customer Support Department, or a Service Department or Technical Support division to assist customers who have either bought a product or intend to do so. Reputable companies offer this support in any number of ways, online chat, support forums, Twitter, Facebook, telephone support, or online support.

Time in business

Legitimate business opportunities most trustworthy are often those that have stood the test of time. On the web it is very easy to set up a company, sell questionable products and services, then disappear into the night when the business practices come into question. When picking an online business opportunity select a company that has been around for at least a few years. Companies that continue to exist are usually those that demonstrate an interest in keeping their customers happy, are accountable, and adhere to policy and legislation that permits them to provide a product or service.

Reputation

When picking a reputable business opportunity people will often look to review sites for feedback from others. This can offer you some interesting details about what people think about a company and how the company responds to complaints. In reading the reviews though keep an open mind knowing that no company exists without complaints against it. Good companies that you would want to associate with, are those that try to address customer complaints or resolve issues brought to their attention. People with an axe to grind will sometime post negative reviews and hide in the anonymity of that post. So be smart when reading review sites, and look for dates, patterns or themes and try to separate the intelligent comments from the less helpful and questionable ones.

Look before you leap

When you decide on which business opportunity you wish to join, be sure to take your time and read over what you are agreeing to before you sign on the dotted line or hit the submit button. Determine what your up front cost is, your monthly cost (if any), your ongoing cost? What happens if you want to cancel, is there a guarantee, or is there any long term obligation or a penalty for cancelling? Find out how your sales will be tracked, how often will you paid, for which services and how will you be paid.

In summary, here are 5 questions to ask yourself for any company you are considering for a home business opportunity.

1. How long has the company been in business? What is their reputation?

2. What is the product or service you will be selling? What is the value in the market place? There should ALWAYS be a product or service being sold.

3. What is the initial cost to get started in the business? What do you get for that amount of money? What are the ongoing costs?

4. What kind of support or service will you receive as an Affiliate Marketer or Reseller for the company to help you make sales? What kind of support of service will the people you refer receive when they make a purchase?

5. How much money are you paid by this company when you make a sale, how often, and how will your sales be tracked?

These questions and information contained within are a guideline to help you make a smart decision about an online business opportunity that is right for you.

One final bit of advise. Once you have found a company to represent be sure to be realistic about your earnings and accept some responsibility for your own success. At the end of the day, your success comes down to you, and your efforts. It won’t matter what business opportunity you select if you don’t take the time to learn about the program, learn how to market online, and make an honest consistent effort to build your own success.

I hope this has helped you so you can select one or more legitimate companies and you can join the growing population of people making money at home using the power of the web.

Cacey Taylor

Cacey Taylor is the Owner of http://HomeBizNetworker.com. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

What Is Content Marketing And How It Works

Have you always asked yourself just what is content marketing and how does it work? It’s something that has become increasingly prevalent now that many people access the internet from different electronics, including phones, tablets, and laptops. This method of marketing includes sharing different types of content, such as blog posts, high-quality images, infographics, and more. If you’d like to get started, there are some things you need to know.

Avoid the Common Mistakes Marketers Make

Some marketers are a bit too pushy when trying to deliver an important message. Rather than engaging with the readers, they may be pushing a product too much. The purpose of marketing is to attract business and make sales, but you have to be creative about the approach. Simply trying to push a product and constantly talking about that product will not get you very far.

Aside from being too pushy, avoid overdoing the SEO. Yes, it’s important to use certain keywords in your content, but that doesn’t mean you should stuff the content with those keywords. If the content lacks substance and doesn’t have much to offer to the readers, you’re not going to have the best success with content marketing. It’s important to understand that content marketing isn’t as hard as it seems, but you have to avoid making these mistakes if you truly want to see the fruits of your labor.

Use Videos to Tell Stories

How many videos have gone viral on the internet? It’s impossible to count them all because there are so many that have made an impression, whether good or bad. One of your goals should be to create compelling videos where you’re not just selling a product, but actually telling a story that touches your audience. The experiences you have could be used to create a video that people can relate to and enjoy for all kinds of reasons.

If you’re getting shares, people will take the time to search you up. They’ll look at your social media accounts and they may start following you and your business. Going viral for all the right reasons is a great way to grow your business. Of course, you can’t predict what will go viral and what won’t, but simply being honest and relatable in your videos could get you further.

Write Well on All Platforms

If you’re a skilled writer, use your talent to write well on all platforms. You’ll need to use social media for marketing purposes. The quality of your posts is crucial. If they’re not well-written, they may be overlooked by your followers.

Write engaging posts that are getting straight to the point. There is no need to beat around the bush on social media. Discuss your thoughts, provide commentary, and interact as professionally as possible with followers.

Now you no longer have to ask what is content marketing and try then to figure out how to use it wisely. You now know more about this type of marketing so you might be ready to give it a try for yourself. Make sure you’re not making those common mistakes and are simply focused on taking the right approach with everything you do, such as creating compelling videos and writing out posts on social media. If you’re doing it right, content marketing could help you grow your business.

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Build An Online Business – Not Just A Website

Not a website-builder —
It’s a web business-builder

Building a website correctly is just one step out of 10 in SBI!’s comprehensive, business-building process. SBI! guides you methodically through every part of building a business…

  • from the beginning (evaluating, picking and refining your business concept)
  • to the “end” (growing the largest and most stable income possible).

Solo Build It!’s Action Guide (AG) does that. The combination of core information and step-by-step instructions empowers individuals (from novice to sophisticated) to grow long-term online businesses at unparalleled rates and levels of profitability.

The Solo Build It! Action Guide

Everything that you need to know and do is in the AG. It’s also all that you need — you won’t waste time following useless info, or make mistakes due to bad info. This approach works — SBI! has a 15-year proven track record. No one else does.

SBI!’s AG breaks the complex project of business-building into 10 (metaphorical) “DAYs.” Each DAY is one major advance in the process. See how “site-building” is just 1 DAY out of 10 (DAY 6).

DAY 6 gives you the skills to structure and then “fill” your site with high-value, in-demand content. In short, you build a site properly, one that stands out in a competitive crowd.

If SBI! consisted only of DAY 6 and its world-class sitebuilder, you would still be ahead of the millions who use sitebuilders such as Wix, Yola, Weebly, etc. As you have seen, though, the Action Guide contains much more than DAY 6…

It is a patient, thorough, methodical business-builder. The complete coverage explains a big part of SBI!’s 100X higher rate of success, but not all…

While the Action Guide is the core, there is much more to SBI!. You also require the right tools to optimally execute many of the non-sitebuilding steps (e.g., refining niche selection or maximizing passive social signals). With SBI!, there’s no need to discover all the tools you need, or to research which are best — they are built-in and ready to go.

SBI! didn’t start this way. SBIers taught us what they needed. For example, the firehose of articles related to e-business (e.g., SEO, AdSense, etc.) was unmanageable 10 years ago. Imagine keeping up with it all today. We do that for you! (More on “auto-updating” later.) Also…

It turns out that most people need a little help at some point. SBIers get as much as they want from a community that cares, the SBI! Forums. Everyone genuinely wants to help, and we all work off the same “playbook” (a big advantage). And oh yes… no one has a hidden agenda or tries to sell you a thing.

Bottom Line? There’s an immense difference between building a site vs. a business. FIND OUT MORE

Continue reading “Build An Online Business – Not Just A Website”

Marketing Call To Action: 4 Strategies To Convert More Visitors Into Sales And Leads

It’s called a “marketing call to action”. When your prospects visit your website, you must call them to action – and action in this case is either getting them to opt-in or make a purchase.

For many people, websites are information hubs. But the unfortunate thing about many sites is that they are not effective enough in converting visitors into subscribers or customers. Continue reading “Marketing Call To Action: 4 Strategies To Convert More Visitors Into Sales And Leads”